Driving launch excellence through innovative provider partnerships

Client:

Top-10 Global Pharmaceutical Company

Challenge:

Help country offices around the world to identify opportunities to partner with healthcare providers and co-deliver innovative, evidence-based improvements to clinical pathways.

 

Impact:

  • Developed a "Provider Partnerships Implementation Roadmap" — a step-by-step guide with practical tools and examples to help commercial teams understand providers' priorities, identify partnership opportunities, and engage effectively with decision-makers.

  • Supported customer-facing teams to increase adoption by optimising care protocols for best practice and ensuring more eligible patients get access to the optimal, evidence-based treatment.

  • Provided a framework to co-deliver innovative initiatives that improve patient care and foster mutually beneficial relationships between providers and the client.

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Driving adoption of best practice clinical protocols for cardiovascular disease in Japan.

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Supporting the launch of a new indication for a breast cancer drug in four countries